Dan Baker is a nationally known speaker, teacher and consultant to the trucking industry. He travels extensively throughout the US and Canada, working with numerous trucking companies of all sizes and types. He speaks at meetings and gatherings of all kinds, from driver safety meetings, to award dinners, state and national conventions, to in-company seminars and symposiums.
Essentially, his message is the people side of trucking. His presentations are always fun, funny, full of jokes, stories and one-liners. But he never departs far from his basic theme that if you’re in trucking today, first of all you’re in the people business and secondly, you’re in the trucking business. Regardless of the Trucking Industry’s business cycle,
Dan is in big demand throughout the country. Dan began his working years as a Methodist Minister in San Antonio, Texas. After leaving the ministry, he evolved into a professional speaker, and since connecting with the trucking industry in the early 1980’s, has dedicated the majority of his time, effort and interest toward helping the truckers make sense out of their very complicated, complex world.
The large majority of Dan’s work is repeat business, as he is known as one of the most ‘asked-back” speakers in the business. His work is fresh, stimulating and up to date. His return visits always present new, un-repeated material, taken from the cutting edge of what’s really happening in the real world. After having lived in Bulverde, Texas for almost 40 years, he and his wife, Betty, have moved to Fort Worth, Texas. He will tell you that you can take the boy out of Bulverde, but you can’t take Bulverde out of the boy. So, he is still well-known for his famous “Bull Jokes”, and his unique array of down-home humor.
Dan will still tell you that all the roads and the loads and the routes and the rates and the maps and the phones and the fuel take second place to the mamas and daddies and husbands and wives and sons and daughters who give us our meaning and make it all happen.
He is affectionately known as the most "asked back" speaker in the industry.
He is affectionately known as the most "asked back" speaker in the industry.
Dan is one of the more sought-after,
asked-to-return speakers
in the industry.
One of trucking's Senior Statesmen, who has been
in the business for over 40 years, traveling throughout the US and Canada, serving countless trucking companies and focusing on the people challenges
that constantly confront the industry.
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About Dan
Dan knows that people, not diesel,
are what move the trucks.
Dan Baker is a nationally known speaker, teacher and consultant to the trucking industry. He travels extensively
throughout the US and Canada, working with numerous trucking companies of all sizes and types. He speaks at meetings and gatherings of all kinds, from driver safety meetings, to award dinners, state and national conventions, to in-company seminars and symposiums.
Essentially, his message is the people side of trucking. His presentations are always fun, funny, full of jokes, stories and
one-liners. But he never departs far from his basic theme that if you’re in trucking today, first of all you’re in the people
business and secondly, you’re in the trucking business. Regardless of the Trucking Industry’s business cycle,
Dan is in big demand throughout the country. He has dedicated the majority of his time, effort and interest toward helping the truckers make sense out of their very complicated, complex world.
​
After having lived in Bulverde, Texas for almost 40 years, he and his wife, Betty, have moved to Fort Worth, Texas. He will tell you that you can take the boy out of Bulverde, but you can’t take Bulverde out of the boy. So, he is still well- known for his famous “Bull Jokes”, and his unique array of down-home humor.
​
Dan will still tell you that all the roads and the loads and the routes and the rates and the maps and the phones and the fuel take second place to the mamas and daddies and husbands and wives and
sons and daughters who give us our meaning and make it all happen.
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MOVING FROM PROMOTION TO ATTRACTION
The emergence of the newer and younger generation into our trucking industry demands that we re-look at our priorities as well as our approach to what we’re doing.
He is affectionately known as the most "asked back" speaker in the industry.
Dan has his audience learning and laughing at the same time. His wit and wisdom about the trucking industry has been engaging everyone from corporate leaders to dispatchers and drivers for decades. Check with our office for more details and scheduling speaking dates.
Consulting & Training
He is affectionately known as the most "asked back" speaker in the industry.
Dan has his audience learning and laughing at the same time.
His wit and wisdom about the trucking industry has been engaging everyone from corporate leaders to dispatchers and
drivers for decades. Check with our office for more details and scheduling speaking dates.
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Dan's Videos
Dan has a way of combining his Texas warmth, wit and wisdom with a stimulating and thought provoking message
that drives to the heart of our need to understand ourselves and our relationships.
DAN’S INTRODUCTION
THE DISPATCHER / DRIVER
RELATIONSHIP CURRICULUM
EACH YEAR - AN OVERVIEW
• Fifty-two high definition videos; designed to be viewed once a week for a year.
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Each video is two-and-a-half to three-and-a-half minutes in length.
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Each session deals with a dispatcher/driver relationship issue.
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Designed to be viewed at participant's work station.
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Each session followed by a brief quiz to validate participation.
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Designed to accommodate today's younger, hi tech generations.
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Brief, to the point and done.
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Fun, entertaining, educational at the same time.
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Focused on real-life dispatcher/driver situations and problems.
This program is written and produced by Dan Baker and is marketed and sold through Vertical Alliance, an internet training company.
THE FIRST YEAR
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1. Focuses Mainly on the Role of the
Dispatcher/Driver Relationship
2. The Role of the Dispatcher
3. The Roles of the Driver
4. The Basic Nature of that Relationship
5. The Company – Customer – Driver Relationship
6. How to Work with the Other Company Departments
7. The Dispatcher as CEO of His/Her Fleet
8. Gett'm Rollin'- Gett'm Paid - Gett'm Home
9. Keepers of the Culture!
THE SECOND YEAR
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1. Focuses Mainly on How we Deal with Ourselves
2. Attracting Instead of Recruiting Drivers
3. Building a Culture that Attracts
4. Learning to Manage Our Own Thinking
5. Dealing with Conflict Resolution
6. Building a Culture of Trust and Respect
7. Building Relationships that Last
8. Learning to See the Good in People
9. Working on What Makes People Tick
THE THIRD YEAR
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1. Main Focus is On the Generational Turnover
2. Customs and Traditions of the WWII Generation
3. The Value of the Boomer Work Ethic
4. The Gift of the Generation X Group
5. The Emergence of the Millennials
6. Keeping the Value of the Work Ethic
7. Adjusting Our Work to the Leisure Ethic
8. Tendencies and Characteristics of the Generations
9. Our New Challenges In Trucking
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